Halloween
By The Numbers
 (Keep
in mind that children collected $6 million
for UNESCO last year.)
$75.03: The average amount the celebrating
consumer expects to spend on décor,
costumes, candy and fun; down from $79.82
in 2012. However…
27: Percent saying they’ll spend
more on Halloween this year than last.
$2.6 billion: Expected total
spending on costumes, from the 43.6 percent
of people who plan to dress up. Children’s
costumes rack up $1.04 billion while adult
costumes are expected to reach $1.22 billion.
And…
$330 million: The expected spend on pet
costumes for the 13.8% of those who say
they will dress their pet.
65: Percent who will shop for costumes,
spending an average of $66; the average
amount spent on candy is expected to be
$39. Or…
$27.85: The average a person will spend
to buy or make their costumes, down from
$28.65 in 2012.
$2.08 billion: The total amount expected
to be spent on candy.
$1.96 billion: The total amount expected
to be spent on life-size skeletons, fake
cob webs, mantle pieces and other festive
decorations.
$360 million: The total amount expected
to be spent on greeting cards.
$6.9 billion: Total estimated spending
on Halloween in 2013.
70: Percentage of consumers who will purchase
candy/treats after Halloween is over, as
57 percent will stock up on Halloween décor.
=Lefty=
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